If they can converse only in their native language, they cannot use most online platforms, as these may not support multilingual facilities all of it resulting in a lack of awareness of employment opportunities.Īs much as we look into job portals or appropriate niches, the majority of blue-collar jobs, whether we like it or not, are recruited via newspaper ads, and this is something we as recruiters can still make use of until presented with a better alternative. Additionally, they may also be intimidated by technology as most of them hail from rural areas and face language barriers. Mostly because they may not have access to computers or the know-how of the conditions of the application process. Now considering these numbers, there are still a huge number of personnel out online platforms. However, India as a country has one of the largest numbers of blue-collar workers in the world, estimated at around 300 million. Just to give you a rough estimate, according to LinkedIn statistics, India is its second-largest user base with over 42 million users, and these are only white-collar users. However, there is still a vast majority of blue-collared workers who are not found on these platforms. White-collar jobs have countless admired up job portals, such as LinkedIn, Indeed, Naukri, Shine, Monster, etc., and yes, these cater to blue-collared jobs as well.
Let's take a look at some of these problems, acknowledge them, and overcome our recruitment struggles. Blue-collar jobs are often mistaken for unskilled labor, but the fact of the matter is that they are highly skilled manual labor, some, even certified professionals.Īs recruiters, we face several challenges with blue-collar recruitment. The other types of blue-collar work are landscaping, construction, waste removal, etc. A blue-collar worker may be an employee in a manufacturing setup, a processing facility, or a warehouse worker in logistics.